You're not alone if you've ever joined a gym with enthusiasm and drive, only to lose it a few weeks later. We frequently witness this at SoFit. People believe that unending motivation is the key to success; however, motivation is not the only factor. They result from developing a momentum attitude.  Let's discuss why. Why Fitness Motivation Fades (And That’s Normal) Emotions drive fitness motivation. It's that spark you get after a fantastic workout, a progress picture, or th